DREAM JOBS: LIVING WHAT YOU LOVE

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JENNA PARKER

HUSQVARNA MARKETING COMMUNICATIONS SPECIALIST

STARTING POINT: “I was working in an unrelated field when a good friend of mine told me about an opening at Husqvarna. I knew this was the job I wanted. I have a love for the Husqvarna brand that reaches back to my early childhood when my dad pulled this old rust bucket of a bike out of the abyss of the garage and began to restore it. It was a Husqvarna, and I fell in love with it.”

THE JOB: “I am responsible for overseeing, managing, and executing all marketing activities in the US, and guiding Husqvarna marketing in Canada. I work with our central marketing team in Austria to align our marketing plans and develop strategies for application in the US. Some of my responsibilities include PR for our various racing efforts, building business relationships with corporate partners like Bel-Ray and FMF, enforcing our brand image and developing ad plans.”

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